Strategy, design, and development focused on measurable
growth and monetization - all done on your behalf.
Based in Barcelona. Websites and apps built one at a time, by one person — for businesses whose customers buy, book or subscribe online.
Your business isn't a template, so your website shouldn't be one. Everything below is designed around a single question: what has to happen on this screen for someone to become a paying customer?
The site your customers actually move through. A clear offer above the fold, proof exactly where doubt shows up, and a way to book, call or buy on every screen — not just a contact page nobody finds.
Storefronts and reservation flows tuned to remove every reason to abandon: fewer steps, honest pricing, fast product pages, and a checkout that works as well on a phone in a queue as it does on a desktop.
Dashboards, member areas and internal tools that feel as considered as the marketing site. Accounts, permissions, billing and the boring-but-critical states — empty, loading, error — all designed, not improvised.
iOS and Android products with onboarding, retention and monetization designed from day one — because an app that gets installed and forgotten costs more than it earns.
A pretty site that nobody buys from is an expensive brochure. I design backwards from the sale: what the customer needs to believe, in what order, and what stands in the way of them acting today.
32 min · All levels
I'm designing this Pilates app which combines workouts, live classes, and personalized meal plans to support a balanced, healthy lifestyle. Designed for all levels, it offers guided sessions, progress tracking, and expert-led programs that make it simple to stay consistent and motivated.
To access this unreleased app, you first need to download the TestFlight app from the iOS App Store.
Live PreviewLearn how to earn more with less effort by building income that works while you rest.
Reserve time on my calendar and let's chat about your project, goals, and how I can help bring your vision to life. In Barcelona we can do it over coffee instead.
Discover how to grow your income without burning out, working more, or hiring a big team.
Create systems that free up your schedule so you can focus on what matters most to you.
Fixed scope, fixed price, agreed before anything starts. Websites and apps are quoted the same way — you'll know what you're paying before I write a line of code.
One clear job, done properly.
The full product experience.
Bigger, or ongoing.
Prices in euros, VAT (IVA) not included. Hosting, domains and third-party services are billed at cost.
Catalan, Spanish and English. In Barcelona that isn't a nice-to-have — a visitor who lands on a page in the wrong language leaves before reading the offer. I set up proper multilingual structure (separate URLs and hreflang tags) so search engines show the right version to the right person, rather than a browser plugin that translates your site badly.
Most business websites go live in two to four weeks from the day content and access are in place. Larger builds — e-commerce, booking systems, customer portals — run longer, and I'll give you a dated schedule before we start rather than a vague estimate.
I write it. Design and copy are the same job here — the layout only works if the words in it are doing something. You'll review and correct anything about your business I've got wrong, but you won't be handed empty boxes to fill.
Yes. Where you need to change things regularly — prices, team, services, blog posts — I connect a simple editor so you can update them without touching code or paying me to change a phone number.
An hour for the kickoff call, whatever brand assets and photos you already have, access to your domain, and one person who can approve decisions. That's it. If you don't have photography, I'll tell you what to shoot or what to license.
You get the code, the accounts and a short handover walkthrough — everything is yours, with no lock-in. If you'd rather I keep improving it, ongoing conversion work is available on the Custom plan.
Barcelona is where I'm based and where I can meet you in person, which usually makes the first conversation faster. But everything runs perfectly well remotely over calls and shared previews — anywhere we can find a couple of overlapping hours works.
A 20-minute call, no pitch deck — or a coffee somewhere in Barcelona. You describe the business and where customers drop off; I'll tell you straight whether I'm the right person for it.